Why do we want the things that we want? A playful critique of consumer culture through the lens of high fashion

Paula Varjack


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In November 2016 Paula Varjack found herself queuing at 4am outside a branch of H&M to be the first in line to buy exclusive designs from Kenzo’s new collaboration with the Swedish fast fashion multinational. Five hours later she emerged carrying the largest shopping bag she had ever carried.

In a world where you are who you wear, The Cult of K*NZO is an original, visually spectacular and accessible examination of consumer culture. It is also a very funny take on class, race, the ways we interact with the world, and the ways in which the world interacts with us. Whether you’re a dedicated fashion aficionado or couldn’t give a damn about designer labels, there’s plenty to enjoy in this show.

The Cult of K*NZO interweaves the stories of one woman’s lifelong desire for luxury and the young Kenzo Takada’s dream of becoming a fashion designer. Kenzo was one of the first men to study at fashion school in Japan and one of the first Japanese designers to come to train and design in the West. Like the “she” of the story, he was deeply drawn to high fashion.

Incorporating storytelling, videography, sound design and choreography the show looks at how high end brands create desire, the tension between inclusion and exclusion, and the mysterious allure of designer labels.


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Access

Northern Stage is fully accessible. The theatre has three lifts providing access to all parts of the building, including the accessible toilets, baby changing facilities, stages 2 & 3 and the backstage area. Buggy parking is available. To discuss any access needs, take a look at our access page or please call our Box Office on 0191 230 5151.